What is the SEO Rank Tracker?

Keep a running history of where your keywords rank in Google without paying for a subscription. Create a project for each website, add keywords with location and device tags, and record positions — by importing a Google Search Console performance export, by uploading a CSV from any rank checker, or by entering positions you have checked yourself.

The tracker turns those snapshots into trends: average position, a visibility score, top-3, top-10 and top-20 counts, biggest winners and losers, sparklines for every keyword and a detailed chart for the keyword you select. Data is stored privately in your browser, and you can back it up or move it to another device at any time.

Key features of the SEO Rank Tracker

• Unlimited projects and keywords

  Track as many websites and keywords as you like.

• Search Console import

  Upload the Queries export from Google Search Console to log average positions in one step.

• CSV import from any tool

  Map keyword, position, date and URL columns from any rank checker.

• Visibility and distribution

  Average position, visibility %, and position-bucket distribution over time.

• Winners and losers

  Instant view of the keywords that moved most since the previous check.

• Private, portable data

  Stored in your browser; backup and restore with one click; export CSV anytime.

How to use the SEO Rank Tracker

1. Create a project

   Enter the website domain and a project name.

2. Add keywords

   Paste one keyword per line, with optional location and device tags.

3. Record positions

   Import Search Console or CSV data, or enter today’s positions manually.

4. Watch the trends

   Review visibility, winners and losers after each new check.

5. Report

   Export to CSV or send the data to the SEO Ranking Report tool.

Why track rankings at all?

Traffic and conversions tell you whether SEO is working; rankings tell you why. Tracking a focused set of commercial keywords shows which pages are gaining ground after an update, which ones are slipping and where a small push (from position 11 to the first page, or from 4 to the top 3) would bring the biggest traffic gain.

Average position versus real-time position

Google Search Console reports an average position across every search where your page appeared, including different locations and devices. A rank checker reports a single snapshot from one location. Both are useful: track Search Console averages for trends and use location-specific checks (or the Geo Ranking Heatmap) for local visibility.

How the visibility score works

Visibility estimates the share of clicks you capture across your tracked keywords, using typical click-through rates for each position. Position 1 contributes the most, positions beyond 20 contribute almost nothing. It is a better single number than average position because one keyword jumping from 90 to 60 does not distort it.

Pro tips from our PPC and SEO team

• Track 20–100 keywords that map to real pages and revenue.
• Record positions on the same weekday each week for clean trends.
• Tag keywords by location to compare cities.
• Back up your data monthly with the export button.

SEO Rank Tracker: frequently asked questions

Related free tools

• SEO Ranking Report Generator Create a white-label SEO ranking report with KPIs, movement, winners and losers and notes. Print to PDF or download HTML.
• Geo Ranking Heatmap Build a local rank grid over Google Maps, record your rank at each point and get ARP, ATRP and Share of Local Voice on a colour-coded heatmap.
• Website SEO Audit Audit any page against 60+ technical, on-page, content, schema, mobile and AI-search checks, with keyword analysis and Core Web Vitals.
• Google Ads Keyword Generator Generate hundreds of high-intent keywords from services and locations, pull live Google Autocomplete ideas, score intent and export in any match type.